Havas Media
A Day With Philips Hue
During a pandemic, when people are stuck at home, cultivating a relaxing, enjoyable ambience is key to staying happy. Havas content & partnerships capitalized on this insight for their campaign for Philips Hue Lighting products, highlighting their importance in creating a pleasant environment, by teaming up with artist Typhoon for the release of his new album Lighthouse.
"Light through the eyes of the artist" is a mini documentary on all facets of light and filmed in a special Philips Hue ‘lighthouse’ where Typhoon explains his journey from darkness to light to millions of people during the pandemic, surrounded by Hue hues. We even had his stadium light-plan hooked up to the Spotify album playlist for the occasion, so people would experience his live show lighting preferences at home.